Lululun built its business on an idea that was unusual when it launched: a sheet mask affordable enough and mild enough to use every single day rather than once a week. The packs are sized accordingly, and the essence is formulated for repeated use rather than a one-off hit.
This is the Hydra AZ line, the variant aimed at skin that feels unsettled and reacts easily rather than skin that is simply dry. The sheets are cotton with a soft, close-fitting texture that Lululun redeveloped specifically to sit flat against the face without gapping around the nose and jaw.
The 7-sheet pack in a resealable zipper pouch is the size to buy if you want to try the line before committing to the 28- or 32-sheet boxes. As a Japanese face mask brand, Lululun sits at the practical end of the category: not a luxury treatment, but something you use on a Tuesday. The Lululun mask range runs across several lines with different colour-coded targets.
Features
● 7 sheets per pack
● Resealable zipper pouch
● Cotton mask sheets
● Formulated for reactive skin
● Designed for daily use
● Part of the Hydra line
Concerns
● Skin that feels unsettled or reacts easily
● Dryness and tightness through the day
● Masks that sting or feel uncomfortable
● Wanting a daily step rather than a weekly treatment
Suitable For
● Sensitive and reactive skin
● Adult skin of all types
● Daily use
● Evening routines
Made In
Japan.