IM FROM Rice Serum 30ml

Product Description

I'm From builds products around a single ingredient at a high percentage, and the Rice line is the one the brand is best known for. This serum leads with 73 percent Aspergillus and rice germ ferment extract filtrate, which sits first on the ingredient list rather than appearing somewhere in the middle as a marketing gesture.

The fermentation is the interesting part. Aspergillus is the mould genus used in Japanese and Korean food production for sake, soy sauce and miso, and fermenting rice germ with it breaks the material down into smaller components, including amino acids and sugars. That is also why the ingredient appears as a ferment filtrate rather than as a plain rice extract.

Around that base the formula is unusually well populated for a single ingredient product. Niacinamide appears high on the list, along with squalane as an emollient, panthenol and allantoin as conditioning agents, madecassoside from centella asiatica, glutathione, and hyaluronic acid in both hydrolysed and sodium hyaluronate forms. The texture is a light white serum rather than a thick one, and the pH sits at 6.0 plus or minus 1.0.

The formula is vegan and cruelty free, and made without parabens, sulfates, alcohol, mineral oils or essential oils. The absence of essential oils is worth noting, because it removes one of the more common causes of reaction in otherwise gentle products.

Features

●        73 percent Aspergillus and rice germ ferment extract filtrate

●        Niacinamide high on the ingredient list

●        Squalane, panthenol, allantoin and madecassoside

●        Hydrolysed hyaluronic acid and sodium hyaluronate

●        Light white serum texture

●        pH 6.0 plus or minus 1.0

●        Vegan, cruelty free, and free from parabens, sulfates, alcohol, mineral oils and essential oils

●        30ml

Concerns

●        Skin that looks dull and lacks clarity

●        Uneven looking skin tone

●        Dryness and dehydration

●        Rough surface texture

Suitable For

●        All skin types

●        Anyone building a routine around gentle, well tolerated ingredients

●        Suitable for vegan routines

●        Patch test first if your skin is reactive

Made In

South Korea

●        The lead ingredient is first on the list at 73 percent, not a token inclusion further down

●        Fermentation breaks the rice germ into smaller components including amino acids and sugars

●        Niacinamide appears high on the list and is among the best tolerated active ingredients in skincare

●        Squalane gives the formula an emollient without heaviness, so it suits oily skin as well as dry

●        Free from essential oils, which removes one of the more common causes of reaction in gentle products

●        Light texture layers easily under a moisturiser or sunscreen

1.     Cleanse and apply your toner, then work on skin that is still slightly damp. A serum spreads further and absorbs better on damp skin.

2.     Dispense two to three drops into your palm or onto your fingertips.

3.     Pat it across your face rather than rubbing it in, working outward from the centre.

4.     Press gently over the whole face until it absorbs. The texture is light, so this takes under a minute.

5.     Follow with a moisturiser to seal the step.

6.     Use morning and evening. Apply a sunscreen during the day as the final step of your morning routine.

Key Ingredients

●        Aspergillus and Rice Germ Ferment Extract Filtrate at 73 percent is the lead ingredient and sits first on the list. Aspergillus is the mould genus used in sake, soy sauce and miso production.

●        Niacinamide appears high on the ingredient list and is among the best tolerated active ingredients in skincare.

●        Squalane is the emollient, giving the formula substance without heaviness.

●        Madecassoside is a component of centella asiatica.

●        Panthenol, Allantoin and Dipotassium Glycyrrhizate are conditioning ingredients.

●        Hydrolyzed Hyaluronic Acid and Sodium Hyaluronate are two molecular weights of hyaluronic acid.

●        Glutathione and Adenosine also appear in the formula.

Ingredient Claims

●        Vegan and cruelty free.

●        Formulated without parabens, sulfates, alcohol, mineral oils or essential oils.

●        pH 6.0 plus or minus 1.0.

●        Contains cyclopentasiloxane and cyclohexasiloxane, two cyclic silicones.

●        No claims are made about lightening or whitening skin.

Full Ingredients List

Aspergillus/Rice Germ Ferment Extract Filtrate, Propanediol, Glycerin, Methylpropanediol, Cyclopentasiloxane, Niacinamide, Caprylyl Methicone, Water, Cyclohexasiloxane, 1,2-Hexanediol, Squalane, Betaine, C12-14 Pareth-12, Ammonium Acryloyldimethyltaurate/VP Copolymer, Panthenol, C30-45 Alkyl Cetearyl Dimethicone Crosspolymer, Ethylhexylglycerin, Allantoin, Xanthan Gum, Dipotassium Glycyrrhizate, Adenosine, Disodium EDTA, Pentylene Glycol, Hydrolyzed Hyaluronic Acid, Alpha-Glucan Oligosaccharide, Sodium Hyaluronate, Madecassoside, Portulaca Oleracea Extract, Hydroxypropyl Cyclodextrin, Glutathione

I'm From is a South Korean skincare brand built on a simple premise: lead each product with one ingredient, at a high enough percentage to sit first on the list, and name where it comes from. The range covers rice, honey, mugwort, beet and vitamin lines, and the Rice line is the one the brand became known for internationally, particularly the Rice Toner. The formulas tend to be short, gentle and free of essential oils and alcohol, which has given the brand a following among people with easily irritated skin. C&C Cosmetics carries the range for Canadian customers.

●        1 x I'm From Rice Serum, 30ml