If your ends feel dry, rough or straw-like after colouring, heat styling or a long summer, a weekly treatment can make a real difference to how your hair feels. The Fino hair mask is a rich, salon-style treatment from Shiseido's Fino Premium Touch line, made for hair that has been stressed by colour, perms, sun and daily styling. You work it through damp hair after shampooing, leave it for a few minutes, rinse, and hair comes out softer, smoother and easier to manage.
What makes this one a cult favourite in Japan is how much it does for the price. The formula is packed with royal jelly extract, squalane and a blend of conditioning agents that coat the hair and smooth the cuticle, so strands look glossier and feel silkier without turning greasy or heavy. The texture is thick and creamy, melts in quickly, and leaves a soft floral scent that lingers after rinsing. A little goes a long way, so the 230g jar lasts a long time, with one or two uses a week.
This mask is at its best for dry, damaged, coloured or permed hair that needs extra moisture and slip. Thick, coarse or very dry hair tends to love it, and fine hair can use it too; just keep it to the mid-lengths and ends and use a small amount so roots do not go flat. If your hair is already very healthy or you want a lightweight everyday rinse-out conditioner, this may feel richer than you need.
Features:
Thick, creamy treatment that melts into damp hair and rinses out cleanly.
Royal jelly and squalane blend that leaves hair feeling soft, smooth and glossy.
Helps tame frizz and flyaways so hair looks sleeker and is easier to detangle.
Soft floral scent that lingers lightly after rinsing.
A budget-friendly Japanese hair mask that gives a salon-style feel at home.
One 230g jar lasts for many treatments, since a small scoop is enough.
Hair Concerns:
Hair Type:
Suitable for most hair types, and especially good for dry, damaged, coloured or permed hair. Fine hair can use it on the mid-lengths and ends with a small amount.
Made In: